17 Year Old Entrepreneur Sets Out to Breathe Life into Family Brand

9 Lazy Kidz a family brand which started as a hot sauce company is pleased to announce the appointment of Skye Ervin age 17 as Manager of Operations. She will be responsible for the day to day operation of the newly re-branded family company. The brand was created by father Martin Ervin along with Mother Michelle Ervin a little more than six years ago.

9 Lazy Kidz was created to share stories and memories that Martin and Michelle have experienced and continue to experience with our now 11 children.  “It was a proud day when Skye came to me and said, I’ll be finishing school soon and I want to work with you on the brand, dad.” We have encouraged the kids to build their own, to do something they enjoy and not find themselves beholden to a “job”. I am very proud that one of the children has decided to take the reins. Skye will be learning from both mom and dad but also is working on updating the website with our designer; she is developing a line of apparel, working on distribution, private label, brand management through social media and will be a part of all decisions as it relates to how we move the 9 Lazy Kidz brand forward. Skye has been a part of the production of all four sauces which are now available at www.9LazyKidz.com . We have never had all four sauces available for sale in the hot sauce bottle. The brand is strategically aligned for success with dad’s financial expertise and business background and moms eye for creativity. With Skye now being added, we have the perfect recipe for growth.

Michelle and I will support Skye in all of her efforts to take the brand to new heights. This change in leadership and the passing of the torch is bitter “heat” to put it mildly. Skye will bring a fresh prospective as well as manage national operations on both the east coast and the west coast. Currently, a student, Skye’s studies will come first. However, the brand management will be a part of her daily routine as well.
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In my profession, I am responsible for leading a large team. Part of my role is to empower the team and prepare them for growth. This is a theme I am a strong advocate of as we leaders, have an obligation to teach the next generation. Michelle and I are doing just that by making this appointment. Mom will be busy taking care of all the kids but specifically the newest addition to our family that was born last week on September 20th and Skye will be handling the new relaunched brand. They both happened to come at the same time. This is an exciting time for our family and those of you who have followed us as well encouraged us. We sincerely hope you will welcome Skye with the same encouragement and support that any young entrepreneur taking on this type of task will need. Please follow 9 Lazy Kidz on Twitter, Instagram, Pinterest and Facebook to see this young entrepreneur and her journey to growing the brand! 

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